ethical fashion

deadstock fabric fashion shoot with Gaia clothing

Deadstock fabric transformed into beautiful sustainable fashion – the ethics behind GAIA clothing

  What is deadstock fabric?   ‘Deadstock fabric’ is surplus fabric resulting from overproduction, excess stock or cancelled orders. It is often unwanted and thrown away. Instead of sending it to a landfill, sustainably-minded designers can choose deadstock for new products, using their skill to create beautiful collections and, in this way, give new life

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affordable sustainable clothing Heiko

Affordable sustainable clothing brand Heikō explains why eco clothing matters

  Aim interviewed Rob Henry, the Director of Heikō Clothing, to find out whether ethics are compromised when you set out to shake up the system and create an affordable, sustainable clothing brand in a world where profit tends to come before people and the planet.   What does affordable, sustainable clothing mean to Heikō?

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