Fashion

natural fibres plastic bag dress plastic clothing

Choosing Natural Fibres: A Simple Guide to Plastic-Free Fashion

We’ve all been there: whether you’re bombarded with ads for clothing sales on social media or you pass by a sale rack at the store, the temptation is real. It’s hard to turn away from that instant gratification, but it’s important. According to Sustain Your Style,  190,000 tons of textile microplastic fibres end up in […]

Choosing Natural Fibres: A Simple Guide to Plastic-Free Fashion Read More »

deadstock fabric fashion shoot with Gaia clothing

Deadstock fabric transformed into beautiful sustainable fashion – the ethics behind GAIA clothing

  What is deadstock fabric?   ‘Deadstock fabric’ is surplus fabric resulting from overproduction, excess stock or cancelled orders. It is often unwanted and thrown away. Instead of sending it to a landfill, sustainably-minded designers can choose deadstock for new products, using their skill to create beautiful collections and, in this way, give new life

Deadstock fabric transformed into beautiful sustainable fashion – the ethics behind GAIA clothing Read More »

affordable sustainable clothing Heiko

Affordable sustainable clothing brand Heikō explains why eco clothing matters

  Aim interviewed Rob Henry, the Director of Heikō Clothing, to find out whether ethics are compromised when you set out to shake up the system and create an affordable, sustainable clothing brand in a world where profit tends to come before people and the planet.   What does affordable, sustainable clothing mean to Heikō?

Affordable sustainable clothing brand Heikō explains why eco clothing matters Read More »

Sustainable Fashion

The importance of sustainable fashion with Kodhai

Alisa Gantner describes herself as a “Thai-ish” graphic and sustainable fashion designer based in Chiang Mai, Thailand. She’s married her two passions of design and the environment and is currently working on her own brand of ethical clothing and homeware – Kodhai. As well as various graphic design projects for eco-conscious brands. Aim caught up

The importance of sustainable fashion with Kodhai Read More »